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No Black. No White. Just the Blues. (B.B. King)

His music brought us tears of joy … tears of pain … and now we shed tears of sorrow. A legend – a King – has left us to join other Mississippi blues greats in the great beyond. Breaking down color barriers everywhere he went, B.B. will forever be Mississippi’s Blues Boy … and our most beloved ambassador to the world. Today, Lucille sits silent for the first time in over half a century. We join her in her sorrow. Rest in peace, B.B.

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The Mississippi, Believe It!™ Campaign Mississippi, Believe It!™… was created for you… the people of Mississippi.

The materials represented on this site were created to share little-known facts about our great state … and the people who make it great. Advertisers may download and run the PSAs free of charge. Corporations may use them to inform clients, prospects and potential employees about the wonderful state in which you have chosen to locate. Note: These materials are to be used strictly for informational and educational purposes. The images may not be used in any shape, form or fashion to create revenue, nor are they to be sold for monetary gain.